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All types of market research work
undertaken from designing of questionnaires, field work,
collation and analysis leading to production of reports.
All work can be undertaken UK wide.
| Examples: |
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Customer Care Research (happy sheets) |
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Telephone Research |
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The local economy |
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Random Sampling |
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Door-to-door Field Research |
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Business-to-Business (Executive Research) |
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Focus Groups |
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Evaluation Questionnaires |
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Web Based Research |
We can provide
up to 15 researchers who are capable of working all over
the UK. We are particularly adept at business research and
would be delighted to quote for any work. See below
for examples of work carried out:
Customer
Care Research
Ideas In Partnership have carried out on-going
Customer Care exercises with towns and individual companies
by the clever use of Customer Care training to on-going
Mystery Shopping exercises.
Telephone
Research
All our researchers are trained in this
field and will work from your business premises or from
their homes. Many people can only be contacted by phone
in the evening and all our staff are willing to work evenings
and weekends.
Random
Sampling
This is usually conducted on the street
and involves working to a quota set by client. Particularly
useful for consumer studies.
Door-to-Door
Field Research
Calling at pre-selected houses in an area
based on socio-economic factors or because survey is only
relevant to one particular area.
Executive
Research
Arranging interviews with selected business
people to gauge their interest
on a certain product or service.
Focus
Groups
Getting a pre-selected group of people to
sit round table and discuss an issue in depth. This requires
a trained moderator.
Evaluation
Questionnaire
Questionnaires designed to evaluate efficiency
of project. This can also use benchmarking techniques.
Web
Based Research
Putting questionnaires on web. Particularly
useful for large organisations.
Economic
Impact Studies
Evaluating the
Economic Impact of a new transport system, hotel or business
to an area or town.
All researchers are trained to Market Research Society Standards
and we pride ourselves on our own in-house quality control.
The company can also collate the questionnaires and
provide quality analysis and reports in any format.
Examples
of Market Research Case Studies can be found in the Case
Studies Section. Click
here to to go to Market Research Case Studies.

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